Broad Reach
An Asendia company. Asendia is a joint venture of La Poste and Swiss Post.
Starwake Equity
A Canadian search fund for fleet & warehouse service businesses.
Starwake Equity · The True North
A Canadian search fund. We buy and grow fleet & warehouse service businesses, one at a time, starting with mobile truck & trailer inspection.
01 · The model
Fleet and warehouse service businesses from owners ready to retire, often with seller financing.
The name, the team and the customers.
With an AI revenue team proven in our own logistics business.
Operator-led, for the long term. We don't flip.
02 · What we focus on
First focus
Fleets need inspections and PM on schedule, by law. It's recurring, local, owner-run work, and fleets buy the way our revenue team already sells.
Next
Maintenance & repair
Mobile truck cleaning
Generator service
Also on our list
Same pattern: recurring, hands-on service work that keeps trucks and warehouses running.
Coast to coast, town by town. Truck & trailer inspection comes first.
Illustrative only. Points show regions we're exploring, not market data or deals.
03 · How it works
A fair deal for a retiring owner.
Same name. Same team. Same customers.
Prospecting, quoting, follow-up, renewals and scheduling.
The AI revenue team
The kind of AI revenue team Craig built at Broad Reach, working beside the people who already run the business.
From sea to sea
04 · Our story
Craig Radford co-founded Wizmo and grew it into a Canada-to-US express shipping company known for rapid growth.
Broad Reach, an Asendia company backed by La Poste and Swiss Post, acquired Wizmo.
As CRO, Craig built an AI bot revenue team that prospects, prices, follows up and onboards accounts.
One US-Canada network. The Broad Reach network has shipped 100M+ parcels.
We built and sold a Canadian business.
Now we buy them, and keep them running.
Portfolio
Active investments
An Asendia company. Asendia is a joint venture of La Poste and Swiss Post.
Exited investments
Co-founded by Craig Radford and Alex Moore. Exited by joining Broad Reach on July 21, 2025.
05 · Selling your business?
Same name, same team, same customers.
Clear and honest, often with a seller note.
Straightforward and respectful. We aim to move quickly.
No flip. Your legacy stays in good hands.
Private, no pressure.
A clear number.
Including seller notes.
At a pace that suits you.
06 · Mission
Proudly Canadian, town by town.
AI that helps good businesses grow.
We buy to hold, not to flip.
07 · Contact
Thinking about selling? Every conversation is confidential.